
I'm Glad You're Here!
Welcome, aspiring entrepreneurs! I'm Lou Reyes, the creator of the Side Hustle Starter Kit - Video Edition, and I'll be your guide on this exhilarating journey to launching your business! You may know me from the Side Hustle Rules and Over50tv YouTube channels, where I've empowered over 2.7 million viewers with career insights, financial tips, and entrepreneurial know-how.
But before my YouTube days, I was a serial entrepreneur, blazing trails with a chain of business-to-business magazines, a weekly newspaper, two national trade show companies, a weekly radio program, and a myriad of other ventures—all from fairly humble beginnings!
Now, I've distilled decades of experience and expertise into this turbocharged course, designed to equip you with the information you need to launch your side hustle or full-time business with unwavering confidence. Get ready to unlock your entrepreneurial potential and turn your dreams into reality—let's embark on this exhilarating journey together!
What You'll Learn...
The Side Hustle Starter Kit - Video Edition is a deep dive upgrade of my Free Side Hustle Starter Kit. In this more comprehensive version I walk you through a series of videos where I outline the critical EIGHT FIRST STEPS aspiring entrepreneurs should take to start a business from scratch.
This course includes:
- Demonstrating how to easily and effectively research your idea, the market, and potential competitors.
- Showing you how to pick and buy a business name that is engaging, simple, meaningful, and not already in use.
- How to purchase your Employer Identification Number (EIN).
- A short explanation of the five common business structures. (I recommend consulting your attorney or accountant to determine which one is best for you.)
- A summary of the benefits of using a "Lean" business plan format vs. a "Formal" business plan.
- An outline of a simple, yet dynamic budget you can use now for your new business.
- How to open a business checking account that doesn't cost you an arm and a leg in fees.
- Other valuable business startup tips.
In addition to what's listed above, throughout the Side Hustle Starer Kit - Video Edition I sprinkle in business anecdotes and share some of what I learned as the in my decades long career as an entrepreneur.
If you are ready and eager to get your business off the ground HIT THE ENROLL BUTTON NOW!

FREE BONUS Tip #1
Grow Your Business Fast
Collaborating with other business owners is probably the easiest and fastest way to grow your business. Especially if you are starting from scratch. In this Side Hustle Rules video I share tips I used to collaborate with other business owners when I was just starting out.

FREE BONUS Tip #2
5 Sizzling Side Hustles
There are run-of-the-mill, small buck side hustles everybody seems to be doing. Then there are side hustles real hustlers use to achieve financial freedom. In this Side Hustle Rules video I tell you about five of them:

FREE BONUS Tip #3
How to Double Your Income
"If you improve your communication skills I guarantee you, you'll earn 50% more money over your life time." That's the sage advice Warren Buffett gave to a television interviewer. In this Side Hustle Rules video I'll tell you how to become a good communicator and top salesperson--even if you are the shyest person in town.
Side Hustle Starter Kit - Video Edition
- Welcome to Our Course (1:14)
- About the Instructor (2:05)
- Contents (2:28)
- Best Market Research Tips & Tricks (14:43)
- 10-Step Formula for Choosing a Great Business Name (9:45)
- How and When to Buy Your Business Name and URL (9:58)
- How to Create the Ultimate Business Plan (11:29)
- 5 Most Common Business Structures (9:48)
- How to Get Your Employer Identification Number (EIN) (4:17)
- How to Create a Business Budget (9:10)
- Smart Way to Pick a Business Bank Account (11:06)
- Summary! (1:49)